There is a right way to shoot photographs
New Products, Custom Motorcycles, New Home Design, Business EXPO, Boat Show, RV Show or Automobile Show, having a background in Digital Photography provides the ground work to establish Brand Identity.
Composition is key, but lighting, balance, proper color saturation, and prospective play their role! Powerful digital photographs develop into superb print collateral, such as print and web ad banners, brochures, flyers, trade show large-format posters, and web sites. I am not against purchasing stock images, but if you have something special or unique to market, why not your own product shots!